RPRD Diagnostics — BTS Consulting
16139
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RPRD Diagnostics

Category
Branding, Design
About This Project

Situation:

RPRD Diagnostics (Right Patient, Right Drug) specializes in providing pharmacogenomics solutions, including diagnostic, analysis and consulting services to clinicians, researchers, and drug developers. Due to BTS’ background in molecular biology, RPRDx sought our assistance to create their corporate brochure.

Task:

Concept and create a corporate brochure highlighting RPRDx mission and vision, team of experts, and each market segment.

Action:

Develop two concepts that incorporated some elements from a product brochure. These elements along with the look and feel of the corporate brochure will be the start to developing brand guidelines. After a concept was chosen, the brochure layout was created. The brochure was printed in time for a critical meeting.

Results:

RPRD Diagnostics had a corporate brochure that could be handed out at meetings and conferences as well as mailed to potential clients.